Unlock a safer and convenient world with Katsh—your identity, simplified. With KatshID, there’s no need to memorize passwords, carry cards, keys, or devices, and nothing to worry about being stolen. Whether you’re verifying your identity remotely or on-site, KatshID uses its proprietary AI and advanced biometric technology to provide instant, secure access. It’s compatible with nearly all platforms, including iOS and Android, and you’re not even tied to your device. Enjoy peace of mind, knowing that your identity is always protected and providing you access almost anywhere.

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• Strong traction of 500% growth of beta testing clients since 2022, representing 90 million potential end users.
• FDIC chose Katsh to participate and provide solutions in a digital identity proofing sprint for financial services.
• VISA has chosen Katsh among the top 5 Fintech startups in the U.S.
• LAUNCH fund choses Katsh out of thousands of companies to participate in FounderU, a 12 weeks program backed by Jason Calacanis a famous Silicon Valley investor.
• University of California Riverside choses Katsh to the I-Corps program to conduct research and market discovery with 40+ organizations.
• Experienced team of finance, cybersecurity and business executives from IBM, Symantec, Ernst & Young and Raytheon with multiple exits.
• Developed IP strategy with 6 potential patents covering the core technology.

Market estimated to reach $200 Billion by 2030 with a 17% CAGR. 

As hacking groups exploit widespread data breaches and artificial intelligence, the threat to our identities has never been more serious—no wonder that 80% of global fraud originates from stolen ID credentials. Katsh is at the forefront of reinventing identity access, committed to safeguarding both businesses and consumers from these risks.

Your hand is a secure, private, and voluntary biometric solution that transcends the vulnerabilities of easily compromised facial data, like that found on social media. Katsh is powered by a proprietary artificial intelligence and bio-centric identity technology that empowers users to navigate a connected world built on trust, providing seamless access across any smart device.

With Katsh’s SaaS B2B identity solution, businesses gain unparalleled security and ease of use, ensuring their employees and customers are well protected.

INVESTOR FEEDBACK

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Why Now?

• A finance worker at a multinational firm was tricked into paying out $25 million to fraudsters using deepfake technology to pose as the company’s chief financial officer in a video conference call, according to CNN.
• Given the widespread data breaches that are more frequent than ever, our sensitive information is in the wrong hands.
• Hacking groups are leveraging AI and automating their attacks to conduct identity theft, money laundering and fraud.
• Our way of life has evolved toward greater reliance on remote interactions.
• Given the strides in AI, hackers now wield a surplus of resources, urging us to remain vigilant against emerging threats.
• The combination of AI sophistication, abundant data, global reach, social engineering tactics, weak security, and financial incentives makes it an opportune time for fraudsters to exploit AI and wreak havoc on identity security.
• According to the US government, identity theft is the fastest growing financial crime, affecting about 15 million Americans each year and hundreds of millions globally.

• Katsh delivers radically-advanced, device- and ecosystem-agnostic authentication technology that goes beyond the capabilities of Okta’s 2-Factor Authentication, Apple Face ID, and Amazon One.
• Eliminates the complexity and costs of traditional credential management and provides frictionless biometric authentication, great user experience.
• Katsh offers an affordable, software-only solution that is ideal for SMBs.
• With Katsh, users have full control over who, when, and where their sensitive information is accessed, preventing the fraudulent use of compromised data, minimizing identity fraud.
• Immune to emerging threats like generative AI (DeepFakes), Katsh uses palm recognition for voluntary, secure access control, ensuring greater privacy compared to facial recognition, which can be passively captured and widely shared on social media.
• Katsh enables businesses to expand their digital services confidently.

B2B SaaS model + Pay-as-you-go

We plan to charge an annual fee/B2B end-user + an authentication fee (based on pricing tiers.)

These pricing tiers are planned to create a pricing structure that is fair for each and every business based on the organization’s size.

Katsh offers competitive pricing and scalability with our software-only solution, compatible with all smart devices. Unlike most biometric systems that rely on specialized hardware, our technology eliminates the need for device development, deployment, and maintenance, reducing costs and complexity.

The rampant use of stolen ID credentials contributes to 80% of fraud cases, posing a significant challenge for businesses grappling with the pain and cost of credentials management.

Consumers, burdened by the friction of passwords and multi-factor authentication (MFA), experience diminished value in authentication methods. Moreover, these credentials serve as a convenient gateway for hackers to steal identities, compromise devices, and perpetrate financial fraud, presenting a pressing problem for the industry at large.

Here are the numbers:

• $52 Billion in total identity fraud losses in 2022
• $2,700 in annual average cyber spend per employee
• 40% of helpdesk calls are related to password issues
• 2-3 minutes to verify a client’s identity
• $70 is the cost to reset a password (help desk, labor, stack)

Katsh empowers individuals to control where, when, and by whom their sensitive information is used, to prevent identity fraud. By harnessing advanced multimodal technology and AI, Katsh combines your unique biological handprint with state-of-the-art security measures, ensuring your identity remains secure—even in the face of compromised devices, stolen data, or fake biometrics.

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Join us as we aim to secure the future of our identities with Katsh!

With passwords becoming obsolete and fraud rates soaring, traditional security measures are no longer sufficient. Katsh's cutting-edge technology, developed over years of research and testing, offers unmatched security by replacing passwords, 2FA, badges and QR codes with a simple hand-scan on any smart device, saving institutions tens of billions in identity-related fraud. With the rise of AI, the timing for securing our identities has never been better, presenting investors with a prime opportunity to capitalize on Katsh’s innovative solutions that eliminate passwords, static information for identification and physical tokens.

• Defending Digital Frontiers with Hosts Eli Farhood and Andrei Lyskov
• The Future Identity Security: Biometrics Signature | Latest Video | AI Nerd - AI With Attitude
• Navigating Storms and Digital Identities: ID Innovations with Eli Farhood
• STOP Using Insecure Passwords with Eli Farhood
• Marketing in the age of AI Podcast with Emanuel Rose Featuring Eli Farhood
• Resilience: Team and the Company by The Founders Sandbox
• The Emerging Threats of AI
• #407 Biometric Security Reinvented: Eli Farhood on Eliminating Passwords with KatshID
• Katsh presentation at the City Club Los Angeles