Introduction
American Weekend Entertainment was founded by esteemed entertainment, technology, and digital executives with a pulse on music and Gen Z culture, connecting bands with brands and fans.
Our powerful creator platform empowers Gen Zs to produce new culturally innovative content behind the scenes, in front of and behind the lens for maximum authenticity and relatability.
We distribute this content through Music Daily®, our trademarked omnichannel network for Gen Zs to explore music, lifestyle, and trends that shape their world, from the eyes and ears of fellow Gen Zs.
It is our belief that by empowering Gen Z creators, storytellers, and influencers, Music Daily can become the premier provider for brand marketers eager to reach Gen Z at scale.
Highlights
- Renowned entertainment, technology, marketing, and production team
- Over $1M in content and platform development
- Registered Trademarks #5047214, #5047213
- Recruiting over 55 college, 6 High School creators each trimester
- Weekly Content: 30-35 written editorials, 21 video segments, 20 social posts, 3 podcasts (English & Spanish)
- Distribution: Web, Mobile Web, Mobile App, Social, Audio, and Linear Television platforms
Team
Problem
- With an estimated buying power of $360 billion in the United States alone, Gen Z is one of the largest, most socially connected and diverse generations in history.
- As one of the first generations of digital natives, they are marketing intolerant and blur the lines between content consumption and content creation.
- Brands can no longer just advertise to Gen Z, they must lean into their social expertise, grab their attention, and co-create with them to be rewarded.
Solution
American Weekend Entertainment has developed a unique platform that is designed to capitalize on Gen Z’s passion for music and their creator-consumer culture.
Music Daily® recruits and empowers Gen Z creators to produce authentic, micro-targeted content and distributes it across multiple media channels, worldwide.
Music Daily’s Audience Network is designed to monetize this content through distribution and marketing partners to create lifelong brand affinities with Gen Z consumers.
Partners Include:
- SHE Media (Penske Media Corporation)
- Ticketmaster
- VividSeats
- Google News
- Microsoft Start
- Wonderama Television (116 markets)
- Revolver Podcasts
– Spotify, Google, Apple, iHeart, Pandora, Samsung, SiriusXM, Deezer - NYC Board of Education
- Bonbon Technologies
Press:
- PRWeb
Announcing Music Daily – the One-Stop Music Site That Won’t Follow the Rules - AP News
American Weekend Entertainment Partners With reVolver Podcasts to Distribute Music Daily® - Yahoo! Finance
Music Daily Announces the Launch of Its Innovative Mobile App - PRNewswire
American Weekend Entertainment Teams With Netcapital For Capital Raise
Business Model
Music Daily is built to provide marketing partners with “360 Degree Access” to Gen Zs through their passion for music and pop culture.
Revenue plans to be generated across eight main channels:
Market
Currently aged 13 to 25, by 2025, Gen Zs are expected to reach 29% of our population. Children when social media came to the forefront and smartphones were introduced, GenZs navigate the world with their phones consulting their online and offline network of friends.
The mobile entertainment market size was valued at USD 108.4 billion in 2022 and is expected to grow at a CAGR of 8.30% from 2022 to 2033.
We believe brands are shifting their advertising spend to reach the elusive Gen Z market and are looking for unique and engaging platforms like Music Daily to do so.
Use of Proceeds
If the offering's maximum amount of $1,235,000 is raised:
| Use | Value | % of Proceeds |
|---|---|---|
| Compensation for managers | $240,000 | 19.4% |
| Netcapital Cost | $5,000 | 0.4% |
| Accounting Fees | $15,200 | 1.2% |
| Key Employees | $358,285 | 29.0% |
| Benefits | $41,000 | 3.3% |
| Marketing & Promotion | $200,000 | 16.2% |
| TV Video Production | $250,000 | 20.2% |
| IT & Web Support | $40,000 | 3.2% |
| AI Development | $25,000 | 2.0% |
| Intermediary fees | $60,515 | 4.9% |
Terms
This number includes all funds raised by the Company in this round on Netcapital. This is an offering of Common Stock, under registration exemption 4(a)(6), in American Weekend Entertainment, Inc.. This offering must reach its target of at least $10,000 by its offering deadline of March 29, 2024 at 11:59pm ET. If this offering does not reach its target by the offering deadline, then your money will be refunded.
If the offering is successful at raising the maximum amount, then the company’s implied valuation after the offering (sometimes called its post-money valuation) will be:
Financials
These financial statements have been reviewed by an independent Certified Public Accountant.
SEC Filings
The Offering Statement is a formal description of the company and this transaction. It’s filed with the SEC to comply with the requirements of exemption 4(a)(6) of the Securities Act of 1933.
We’re also required to share links to each of the SEC filings related to this offering with investors.
Understand the Risks
Be sure to understand the risks of this type of investment. No regulatory body (not the SEC, not any state regulator) has passed upon the merits of or given its approval to the securities, the terms of the offering, or the accuracy or completeness of any offering materials or information posted herein. That’s typical for Regulation CF offerings like this one.
Neither Netcapital nor any of its directors, officers, employees, representatives, affiliates, or agents shall have any liability whatsoever arising from any error or incompleteness of fact or opinion in, or lack of care in the preparation or publication of, the materials and communication herein or the terms or valuation of any securities offering.
The information contained herein includes forward-looking statements. These statements relate to future events or to future financial performance, and involve known and unknown risks, uncertainties, and other factors, that may cause actual results to be materially different from any future results, levels of activity, performance, or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties, and other factors, which are, in some cases, beyond the company’s control and which could, and likely will, materially affect actual results, levels of activity, performance, or achievements. Any forward-looking statement reflects the current views with respect to future events and is subject to these and other risks, uncertainties, and assumptions relating to operations, results of operations, growth strategy, and liquidity. No obligation exists to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.
More Info
Updates
- Mar 30, 2024Primary offering finalized, selling shares
- Jan 3, 2024Music Daily And VideoElephant Partner For...
- Jan 3, 2024KEVIN CONROY JOINS MUSIC DAILY AND AMERICAN...
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