Thank you for all your support during our first raise on Netcapital. Thanks to you, we were able to build and release the MVP version of MustWatch, and begin collecting data and feedback from our userbase. We now have a number of improvements to the app in the works, designed to make finding your next favorite show and movie even easier!

Now we’re back on Netcapital, raising funds to improve the user experience and get the product ready for widespread marketing. As part of launching our latest round on Netcapital, we’ve just released our latest update to the MustWatch app, which is live on the App Store! Major changes include:

New Watch List feature which allows users to save shows and movies that you’d like to watch later. Improved navigation button at the top. Click on the arrows to navigate between I Watch, Friends Watch, Watch List & Recommendations. Learn more by checking out the User Guide, and be sure to check out our latest offering on Netcapital!

We at MustWatch want to send our thanks to you, our investors, as we close our offering on Netcapital. You have helped us raise almost $50,000, which we have used to create the first version of our iPhone app. We are continuing to enhance our app and have partnered with the GK Fund to build out new features, branding, and marketing. None of this would have been possible without your generosity and belief in what we are trying to build. Please reach out with any ideas, questions, or concerns you have for us and for the app and we will be happy to discuss!

Thanks again from the MustWatch team!

Excited to announce that MustWatch has received a $10,000 grant from the GK Fund! Looking forward to building more connections through entertainment via our app. We believe this capital will allow us to improve our user experience and include user feedback into the app.

About The GK Fund: The GK Fund works to close the racial wealth gap by facilitating access to capital, technology and mentorship for BIPOC, Women and LGBTQ entrepreneurs.

MustWatch has a brand new look!

In case you missed it, at MustWatch we recently brought on board Jason Keller, writer and producer of the academy award-winning Ford vs Ferrari, as Executive Producer.

We also recently released our first MustWatch analytics report on our MustWatch.com. Check out what shows our users are watching and what they’re talking about.

Now our offering page has a brand new look! Check out all the progress we’ve made as well as our recent updates on our updated offering page: netcapital.com/companies/mustwatch.

Award Winning Screenwriter & Producer Jason Keller Joins MustWatch as Executive Producer

MustWatch has gone Hollywood! Check out the announcement of the newest member of the MustWatch team, Jason Keller: Keller’s body of work is impressive. Most recently Keller wrote the Oscar winning film Ford vs. Ferrari (starring Christian Bale and Matt Damon) which was nominated for four Academy Awards, including Best Picture. His other notable writing credits include Mirror, Mirror (starring Julia Roberts), Escape Plan (starring Arnold Schwarzenegger and Sylvester Stallone) and Machine Gun Preacher (starring Gerard Butler), as well as an executive producer for the fifth movie in the Die Hard franchise, A Good Day to Die Hard (starring Bruce Willis).

https://www.prweb.com/releases/acclaimed_screenwriter_jason_keller_joins_mustwatch_as_executive_producer/prweb18057811.htm

New Feature: MustWatch Trends & Analytics Reports now available for download on mustwatch.com. We’ve added new feature functionality to mustwatch.com, where MustWatch’s Q2 trends and analytics report is now available for download! Our new website feature allows anyone to download a report of the top shows on our platform. Find out what shows everyone watched, recommended, and talked about this quarter by downloading the report at mustwatch.com.

MustWatch is in preliminary talks with a major TV data provider about potential collaboration.

We are also continuing to have conversations with media and entertainment leaders about sponsoring Mustwatch, building out a network of contacts. This follows the successes we achieved in the past year.

-Since our launch on Netcapital, our team has:

• Developed our app through beta
• Released the first version of the MustWatch app on the Apple App store
• Deployed 5 updates to the MustWatch app
• Maintained our app’s 5 star rating
• Leveraged analytics to build reports on the top most-watched, most-recommended and most-chatted-about shows
• Launched a Facebook marketing campaign to increase app downloads
• Increased social media engagement through “TV show of the day” posts

Now that our app is live, our goal is to reach 10,000 users in the next year. As our user base grows and we capture more data, we plan to generate and share new insights into MustWatch app usage as well as TV and movie popularity. Our analytics team is currently developing a portal for clients to access more granular data.

We are also in the process of implementing the ability to promote content within the MustWatch app, providing entertainment and media companies a new, targeted platform to advertise their offerings.

We’re excited by these developments, and we hope you are too. With these early milestones under our belts, we’re looking forward to continuing to work towards our ultimate goal: becoming the go-to social media platform for entertainment.

Thank you.

At MustWatch, we’ve been blown away by the support we’ve received since launching our app in the Apple App Store. Downloads increased in March by 160%, over 140 people have invested in MustWatch, and people are starting to notice. In fact, our app was recently featured in Business Insider, MarketWatch, and more:

https://markets.businessinsider.com/news/stocks/mustwatch-the-media-customization-you-have-always-longed-for-1030286858 https://www.marketwatch.com/press-release/mustwatch-connecting-people-through-television-2021-04-13

If you’d like to help MustWatch grow as an app and as a company, we encourage you to invite your friends to become a shareholder through Netcapital and download the app. Our users have sent and received more than 300 shows recommendations since launch. We’ve received incredible feedback from the MustWatch community and as a result, we have some significant new features on the way.

More exciting announcements coming soon!

It’s official – MustWatch is now available in the iOS App Store! Head on over and download our app: https://apps.apple.com/us/app/mustwatch/id1528025554

Let us know what you think with a rating or review, and keep an eye out for future updates.

It’s here! The moment you’ve all been waiting for – the MustWatch app will be available in the Apple App Store next week! We’re grateful for all of our investors’ support in reaching this milestone.

The newest version of the app includes the following features: Improved chat feature functionality Improved notification system Addition of suggested friends to make finding your friends easier Ability to add friends from within their profile screen Ability to search by username Ability to add notes when sending recommendations

Thank you, The MustWatch team

In the past few months, we’ve made significant progress in the development of the app. We have improved our chat feature and our notification system as well as working out any existing bugs. We’ve also added new functionality to the app with the ability to suggest friends, add friends from within their profile screens, search by username, add notes to the recommendations you send. We are also rolling out advertisements on the app to generate revenue.

Now that we’ve worked out the kinks in our original app release, we’re ready for the App Store! We’d love for you to take a look at the changes we’ve made, and tell us what you think.

To date, we have raised about 40% of our Netcapital offering maximum, and we have more than tripled our goal of $10,000.

Last month, we secured an investment from BDC Capital. BDC Capital is a financial firm that serves startups in New England with over $1 billion deployed over 65 years. With this deal, we will have the ability to refinance and potentially partner with them in the future.

We’re excited about the possibilities that all of this progress brings, and we hope you are too.

We’ve received a lot of insightful feedback since releasing our initial test version, and we are listening closely. In response to this influx of feedback, we made the decision to change our name. Though it was a difficult decision, there was too much confusion around the purpose of our app.

There are many “watch party” features popping up on well-known applications now. We’re not just another watch party app, we are so much more than that. We are a social television guide; your own personal driver on your journey to find better shows to watch.

Our new name better suits us. It’s a better fit for us, and it paints a more accurate picture of what we do.

So, please allow us to re-introduce ourselves. We are MustWatch.

We’re happy to announce that we have launched our initial version of the Watch Party on TestFlight! To download the app, sign up using the Google Form included in this announcement. Thank you again for your investments as this is what has propelled us to this moment.